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Why earth & elixir ?

I was first introduced to Korean skincare by my sister.

She told me her secret to her clear and bright complexion was using products from Korea. I had to find out more, I spent hours watching video's on youtube trying to learn about Seoul's beauty scene.

I learned that Koreans love beauty products and that Seoul is a beauty powerhouse with brands all competing against one another for consumer attention , the result high quality ingredients, unique innovations and affordable prices.

I was hooked, I began my K-beauty journey and I want other people to discover theirs too. 

~Shannon 

Latest News

The Blog

Review // by Clares Loves...

Dec 02
Review by Clare Loves " It has a lovely smooth consistency and it really feels like it does a world of good for my forever-dry face." ...

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Double Cleansing ~ How to!...

Nov 12
Double cleansing is simple and you could see a huge...

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Skin Types - How to...

Nov 04
Do you know your skin type ? Here are some...

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Binge worthy Korean Drama's to...

Nov 04
Could Korean Drama's be your next big obsession? Whether you're watching a period piece or a romantic drama, you’ll find similar elements across the K-drama board. The shows...

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